Client Company Name: ICICI Prudential Mutual Fund

Agency Name: Blink Digital Pvt. Ltd.

Country in Market: 

1. India

Sector: Banking & Financial Services

Entry Summary: 

The pandemic made the entire country sit at home for days, and spending hours on screens became normal. This led to exposure to several digital ads, and without much else to do, impulsive shopping helped alleviate moods. With Quest2Invest, we were able to stand out from a clutter of ads on Mother’s Day and Father’s Day, engage with our core audience, get quality leads

ANA Members can visit the ANA Marketing Knowledge Center to read more about this case and find full case summaries of additional ANA International ECHO winning campaigns, and award winning case studies from all ANA Award Programs.

Client Credits: ICICI Prudential Mutual Fund

Digital Acquisition

Deputy Manager  ::  ICICI :: secretary@dma.asia

Digital Acquisition 

Executive  ::  :: secretary@dma.asia

Agency Credits: Blink Digital Pvt. Ltd.

Nicole Ferraz
Group Creative Director :: Blink Digital India Private Limited :: secretary@dma.asia

Rachel Alexander
Copywriter :: Blink Digital India Private Limited :: secretary@dma.asia

Manjiri Kadam
Jr. Visual Designer :: Blink Digital India Private Limited :: secretary@dma.asia

Prerana Parab
Group Head - Art :: Blink Digital India Private Limited :: secretary@dma.asia

Suraj Jadhav
Motion Designer :: Blink Digital India Private Limited :: secretary@dma.asia

Siddhi Doiphode
Senior Visual Designer :: Blink Digital India Private Limited :: secretary@dma.asia

Taronish Elavia
Creative Supervisor - Copy :: Blink Digital India Private Limited :: secretary@dma.asia

Khushboo Bhatt
Client Services Director :: Blink Digital India Private Limited :: secretary@dma.asia

Simran Agarwal
Account Manager :: Blink Digital India Private Limited :: secretary@dma.asia

Gauri Morajkar
Sr. Account Executive :: Blink Digital India Private Limited :: secretary@dma.asia

Other Contributors: